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Mass Communication Effects of the 'Hanliu' : Impacts of the Chinese's Use of Korean Cultural Products upon the Attitudes towards Korea
Research Articles : The Effects of Korean Fever in Influencing the Image of Korea as a Prime Destination, and the Tourist Decision-Maki
Sucess Factor Analysis of K-POP and A Study on sustainable Korean Wave - Focus on Smart Media based on Realistic Contents 본 연구에
Developing the Korean Wave through Encouraging the Participation of YouTube users : The Case Study of the Korean Wave Youth Fans in Hon
A Study on the effect of Attitude toward a Nation Brand to the Intentions of the Nation`s Product Purchase: Focusing on the Chinese Hal
Effect of Hallyu Cultural Products in Thai Society on Enhancement of Korean National Image and Intention to visit 본 연구에서는
Korean wave in China and perceived images of Korean brands 본 연구는 중국에서의 한류가 우리나라 브랜드 이미지에
The Effects of Korean Wave on Evaluation and Purchase Intention for Products Made in Korea: Focused on Cases in Japanese Markets 본
A Study of Hayllu Celebrity Marketing through Investigating the Effects of Hallyu Celebrities` Advertising Attributes on Creating Compa
Study of Korean wave's the origin and the usage 아시아는 약10년을 주기로 특정 국가의 문화가 유행을 주도하는
A Study the Relation between Popular Factors and Likability of Hallyu and the National Image 본 연구는 한류가 아시아를 넘
How Chinese population’s preference to Korean wave contents does influence their intent to purchase Korean product, visit Korea and l
A Study on the impact of Korean wave on Korea`s Tourism Image 목차한류가 한국관광이미지에 미치는 영향에 관한 연
Impacts of Korean Wave on the Destination Image and Tourist` Satisfaction -focusing on Chinese`s tourists- 본 연구에서는 한류
An Empirical Study of Effects of Korean Wave on Chinese Consumers` Purchase Attitude: Focused on Food Product and Corporate Image 본
effects of Korean wave contents on country image and behavioral intentions 본 연구는 중국인이 지각하는 한류의 K-pop 속
Effects of Korean Drama Satisfaction on the Purchase Intention for Korean Cellular Phones in the Chinese Market 본 연구는 중국
The Effects of Different Types of Hanryu on Korean Nation Brand Image, on the Perception of Corporations and Products/Services 한류
Ten years of Hallyu, the 'Korean wave' 이 연구는 1998년 처음으로 한류라는 하나의 주제에 관한 연구의 경향을
The Effects of Korean Wave on Korea`s Exportation 본 연구에서는 2011년 대한무역투자진흥공사에서 분석한 한류
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